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Planejamento de mídia : teoria e experiencia

TAMANAHA, Paulo

Planejamento de mídia : teoria e experiencia Paulo Tamanaha - São Paulo Pearson Prentice Hall 2006 - 230p

ISBN: 9788576050322

LCCN: 659.3

Subjects--Topical Terms:
Comunicação de massa--Planejamento
Meios de comunicação--Planejamento
Mídia--Sociologia

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