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International market entry and channel evolution : a resource-based perspective

FREITAS, Carlos Lucas de

International market entry and channel evolution : a resource-based perspective Carlos Lucas de Freitas - Braga Faculdade de Filosofia, Universidade Católica Portuguesa 2002 - 294p - Colecção Estudos Sociais 3 .

ISBN: 9726971640

LCCN: 658.8

Subjects--Topical Terms:
Marketing--International
Marketing--Internacional

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