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Satisfacao e lealdade do cliente : metodologias de avaliacao, gestao e analise

VILARES, Manual J>

Satisfacao e lealdade do cliente : metodologias de avaliacao, gestao e analise Manuel J. Vilares, Pedro Simoes Coelho - 2a ed. - Lisboa Escolar Editora 2011 - 437p

ISBN: 9789725923160

Subjects--Topical Terms:
Mrketing --Satisfacao do cliente

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