Marketing (Record no. 11909)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00543nam a2200181u 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 100412|||||||||||||||||||||||||||||eng|u |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 658.8 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9725921747 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Cunha, Miguel Pina e |
| 9 (RLIN) | 5107 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing |
| Remainder of title | Conceitos e Casos Portugueses |
| Statement of responsibility, etc | Miguel Pina e Cunha, Margarida Duarte, Nicholas OShaughnessy e Ana Regina Marcelino |
| 260 0# - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Lisboa |
| Name of publisher, distributor, etc | Escolar Editora |
| Date of publication, distribution, etc | 2004 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 479p |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 9 (RLIN) | 205 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Universal Decimal Classification |
| Item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last borrowed | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Universal Decimal Classification | Nampula - Educação e Comunicação | Nampula - Educação e Comunicação | 25/05/2012 | 4 | 658.8 | 85781 | 05/08/2022 | 08/07/2022 | 25/05/2012 | Books |