Another one bites the grass : making sense of international advertising (Record no. 15323)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00549nam a2200181u 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190902074555.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | ta |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120628|||||||||||||||||||||||||||||eng|u |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0471354880 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | ANHOLT, Simon |
| 9 (RLIN) | 9419 |
| 245 10 - TITLE STATEMENT | |
| Title | Another one bites the grass : making sense of international advertising |
| Statement of responsibility, etc | Simon Anholt |
| 260 0# - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York |
| Name of publisher, distributor, etc | John Wiley & Sons |
| Date of publication, distribution, etc | 1999 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 325p |
| Other physical details | |
| Dimensions | |
| Accompanying material | |
| Type of unit | |
| Size of unit | |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | International advertising |
| 9 (RLIN) | 9420 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Publicidade internacional |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Universal Decimal Classification |
| Item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Universal Decimal Classification | Reference | Nampula - Educação e Comunicação | Nampula - Educação e Comunicação | General Stacks | 17/07/2012 | ORG | 3670 | 659.1 | 90328 | 21/02/2020 | 17/07/2012 | Books |