Mercator XXI (Record no. 23376)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00680nam a22002057a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130422b xxu||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | LINDON, Denis |
| 245 ## - TITLE STATEMENT | |
| Title | Mercator XXI |
| Remainder of title | Teoria e Prática do marketing |
| Statement of responsibility, etc | Denis Lindon, Jacques Lendrevie, Joaquim Vicente Rodrigues, Julien Lévi e Pedro Dionísio |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 14ª ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Portugal |
| Name of publisher, distributor, etc | Publicações Dom Quixote |
| Date of publication, distribution, etc | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 701p |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Colecção: Gestão e Inovação |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Série: Cièncias de Gestão |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | LENDREVIE, Jacques |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | LÉVY, Julien |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | DIONÍSIO, Pedro |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | RODRIGUES, Joaquim Vicente |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Universal Decimal Classification |
| Item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Universal Decimal Classification | Reference | Nampula - Educação e Comunicação | Nampula - Educação e Comunicação | Reference | 22/04/2013 | SALVADOR ERNESTO CUMAIO | 4800.00 | 658.8 | 203584 | 21/02/2020 | 22/04/2013 | Books |