O plano de marketing (Record no. 26727)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01132nam a22005417a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 111025t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-85-7680-034-7 |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Universal Decimal Classification number | 658 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Westwood, John |
| 9 (RLIN) | 670 |
| 245 ## - TITLE STATEMENT | |
| Title | O plano de marketing |
| Statement of responsibility, etc | John Westwood |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3a ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Sao Paulo |
| Name of publisher, distributor, etc | M. Books |
| Date of publication, distribution, etc | 2008 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 229p. |
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| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 9 (RLIN) | 156 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Administracao |
| 9 (RLIN) | 133 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Universal Decimal Classification |
| Koha item type | Books |
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