Admnistracao de Marketing (Record no. 37752)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00428nam a22001457a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160726b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-85-8143-000-3 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | KOTLER, Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Admnistracao de Marketing |
| Statement of responsibility, etc | Philip Kotler, Kevin Lane Keller |
| 250 ## - EDITION STATEMENT | |
| Remainder of edition statement | 14a, ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Sao Paulo-Brasil |
| Name of publisher, distributor, etc | Pearson Education do Brasil |
| Date of publication, distribution, etc | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 765p |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| Chronological subdivision | Administracao |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Universal Decimal Classification |
| Item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Universal Decimal Classification | Reference | Pemba - Faculdade de Gestao de Turismo e Informatica | Pemba - Faculdade de Gestao de Turismo e Informatica | General Stacks | 26/07/2016 | 658.8 | 220807583 | 26/07/2016 | 1 | 26/07/2016 | Books | |||||
| Universal Decimal Classification | Reference | Pemba - Faculdade de Gestao de Turismo e Informatica | Pemba - Faculdade de Gestao de Turismo e Informatica | General Stacks | 26/07/2016 | 658.8 | 220807584 | 26/07/2016 | 2 | 26/07/2016 | Books |