UCM

Marketing de guerra II a acao (Record no. 40784)

MARC details
000 -LEADER
fixed length control field 00378nam a22001457a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170919b xxu||||| |||| 00| 0 eng d
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ries, Al
245 ## - TITLE STATEMENT
Title Marketing de guerra II a acao
Statement of responsibility, etc Al Ries, Jack Trout
250 ## - EDITION STATEMENT
Edition statement 9th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Sao Paulo
Name of publisher, distributor, etc McGrawhill
Date of publication, distribution, etc 1989
300 ## - PHYSICAL DESCRIPTION
Extent 210p.
Other physical details
Dimensions
Accompanying material
Type of unit
Size of unit
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Universal Decimal Classification
Item type Books

No items available.


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