Marketing Communication (Record no. 4602)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00351nam a22001337a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 101011t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0669072109 |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Universal Decimal Classification number | 658.8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Rothschild L. Michael |
| 9 (RLIN) | 843 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Communication |
| Statement of responsibility, etc | Michael L. Rothschild |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 766p |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing communication |
| 9 (RLIN) | 844 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Universal Decimal Classification | Beira - Economia e Gestão | Beira - Economia e Gestão | 17/11/2010 | 658.8 | 42322 | 01/10/2011 | 8 | 01/10/2011 | Books | |||||
| Universal Decimal Classification | Beira - Economia e Gestão | Beira - Economia e Gestão | 17/11/2010 | 658.8 | 42321 | 01/10/2011 | 7 | 01/10/2011 | Books | |||||
| Universal Decimal Classification | Beira - Economia e Gestão | Beira - Economia e Gestão | 11/10/2010 | 658.8 | 41320 | 01/10/2011 | 6 | 01/10/2011 | Books | |||||
| Universal Decimal Classification | Beira - Economia e Gestão | Beira - Economia e Gestão | 11/10/2010 | 658.8 | 41319 | 01/10/2011 | 5 | 01/10/2011 | Books | |||||
| Universal Decimal Classification | Beira - Economia e Gestão | Beira - Economia e Gestão | 11/10/2010 | 658.8 | 41318 | 01/10/2011 | 4 | 01/10/2011 | Books | |||||
| Universal Decimal Classification | Beira - Economia e Gestão | Beira - Economia e Gestão | 11/10/2010 | 658.8 | 41317 | 01/10/2011 | 3 | 01/10/2011 | Books | |||||
| Universal Decimal Classification | Beira - Economia e Gestão | Beira - Economia e Gestão | 11/10/2010 | 658.8.82 | 41316 | 01/10/2011 | 2 | 01/10/2011 | Books | |||||
| Universal Decimal Classification | Beira - Economia e Gestão | Beira - Economia e Gestão | 11/10/2010 | 658.8 | 41315 | 01/10/2011 | 1 | 01/10/2011 | Books |