UCM

Marketing relacional : marcas, comportamento e decisao de compra do consumidor (Record no. 46633)

MARC details
000 -LEADER
fixed length control field 00603nam a2200181 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 201110b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789895445356
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name SALTIEL, Joao Z. Sixpence
245 ## - TITLE STATEMENT
Title Marketing relacional : marcas, comportamento e decisao de compra do consumidor
Statement of responsibility, etc Joao Z. Sixpence Saltiel
250 ## - EDITION STATEMENT
Edition statement 1a ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Maputo
Name of publisher, distributor, etc Lacos
Date of publication, distribution, etc 2020
300 ## - PHYSICAL DESCRIPTION
Extent 134p
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing relacional
General subdivision CRM
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing relacional
General subdivision Marcas
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing relacional
General subdivision Comportamento do consumidor
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Decisao de compra
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Universal Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Inventory number Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Universal Decimal Classification     Reference Nampula - Educação e Comunicação Nampula - Educação e Comunicação General Stacks 10/11/2020 ORG 8661   658.8:336.62 22082379947 10/11/2020 10/11/2020 Books
    Universal Decimal Classification     Reference Nampula - Educação e Comunicação Nampula - Educação e Comunicação General Stacks 10/11/2020 ORG 8661   658.8:336.62 22082379948 10/11/2020 10/11/2020 Books

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