UCM

Comportamento del consumidor : decisiones y estrategia de marketing (Record no. 54373)

MARC details
000 -LEADER
fixed length control field 00513nam a22001697a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240606b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 847356233
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name RIVAS, Javier Alonso
245 ## - TITLE STATEMENT
Title Comportamento del consumidor : decisiones y estrategia de marketing
Statement of responsibility, etc Javier Alonso Rivas
250 ## - EDITION STATEMENT
Edition statement 3ª ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Madrid
Name of publisher, distributor, etc Esic Editorial
Date of publication, distribution, etc 2000
300 ## - PHYSICAL DESCRIPTION
Extent 489p
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Extrato social
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Rossonacia diagnostica
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Integracao interdisciplinar
Geographic subdivision Brasil
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Universal Decimal Classification
Item type Reference
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Coded location qualifier Inventory number Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Universal Decimal Classification     Reference Nampula - Educação e Comunicação Nampula - Educação e Comunicação General Stacks 11/09/2024 Oferta ORG 8917   658.8:366.1 22082388932 11/09/2024 11/09/2024 Reference

Universidade Católica de Moçambique - Rua Marquês de Soveral, 960, Palmeiras II, Beira, Moçambique

Tel (Central): (+258) 23 313 077 - Fax: (+258) 23 311 520 - Email: reitoria@ucm.ac.mz - Web: www.ucm.ac.mz