Principios de Marketing (Record no. 5798)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00343nam a22001457a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110131t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788576051237 |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Universal Decimal Classification number | 658.8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 9 (RLIN) | 127 |
| 245 ## - TITLE STATEMENT | |
| Title | Principios de Marketing |
| Statement of responsibility, etc | Philip Kotler |
| 250 ## - EDITION STATEMENT | |
| Linkage | 12^ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Sao Paulo |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 600p. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Date last borrowed |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Universal Decimal Classification | Reference | Beira - Economia e Gestão | Beira - Economia e Gestão | Reference | 12/09/2011 | 658.8 | 47507 | 01/10/2011 | 2 | 01/10/2011 | Books | ||||||
| Universal Decimal Classification | Beira - Economia e Gestão | Beira - Economia e Gestão | 31/01/2011 | 658.8 | 43713 | 01/10/2011 | 1 | 01/10/2011 | Books | ||||||||
| Universal Decimal Classification | Reference | Beira - Economia e Gestão | Beira - Economia e Gestão | Reference | 12/06/2013 | 1 | 658.8 | 205573 | 14/08/2015 | 3 | 12/06/2013 | Books | 21/01/2015 | ||||
| Universal Decimal Classification | Reference | Beira - Economia e Gestão | Beira - Economia e Gestão | Reference | 12/06/2013 | 658.8 | 205574 | 12/06/2013 | 4 | 12/06/2013 | Books |