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Marketing de lugares : como conquistar crescimento de longo prazo na America Latina e no Caribe

KOTLER, Philip

Marketing de lugares : como conquistar crescimento de longo prazo na America Latina e no Caribe Philip Kotler, David Gertner, Irving Rein, Donald Haider - 1a ed - Sao Paulo Pearson 2007 - 340p

ISBN: 85-7605-063-3

Subjects--Topical Terms:
Markenting--Lugares--America Latina, Caribe

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