Strategic planning, marketing & public relations, and fund-raising in higher education: perspectives, readings, and annotated bibliography (Record no. 40254)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00601nam a22001577a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170727b xxu||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | RYANS, Cynthia C. |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic planning, marketing & public relations, and fund-raising in higher education: perspectives, readings, and annotated bibliography |
| Statement of responsibility, etc | Cynthia C. Rayns |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Metuchen, (N.J), USA |
| Name of publisher, distributor, etc | Scarecrow Press,Inc. |
| Date of publication, distribution, etc | 1986 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 266p |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Ensino superior-Gestao estrategica |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Universidades-Marketing |
| 658 ## - INDEX TERM--CURRICULUM OBJECTIVE | |
| Main curriculum objective | Universidades-Relacoes publicas |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Shanklin, William L. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Universal Decimal Classification |
| Item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Universal Decimal Classification | Reference | Nampula - Educação e Comunicação | Nampula - Educação e Comunicação | General Stacks | 27/07/2017 | ALVD | 0.00 | 7519 | 378:658.4 | 220813348 | 21/02/2020 | 27/07/2017 | Books |